As the wheels of time steer into the deep waters of the digital economy, corporate evolution is no longer about piecemeal tool upgrades, but a strategic reshaping that concerns the entire value chain. Looking back, every solid step we've taken has foreshadowed today's inevitability. From the initial experiment with smart meeting rooms in 2022, to the efficiency enlightenment of OA collaborative office in 2023, and then to the successful launch of SAP ERP, the "core hub" of the enterprise, in 2024, we have built a solid digital foundation. Now, standing at a new historical starting point, we are holding the "ATO & Weihua and Zhexun & Shunwei Digital Strategic Cooperation Signing CRM & MES Project Launch Meeting." This marks the multi-party alliance's formal transition from "internal process optimization" to a new stage of "ecosystem collaborative intelligent manufacturing," and a lean and intelligent campaign centered on "Anhui MES in 2025," "Suzhou MES in 2025," and "Digital CRM in 2025" has been fully launched.

Strategic Upgrading: An Inevitable Choice from Internal Optimization to Ecosystem Collaboration

This event was not only the launch of a project, but also a strategic upgrade. Representatives from ATO & Weihua and Zhexun & Shunwei jointly signed a digital strategic cooperation agreement in the presence of attendees. This cooperation is rooted in the solid achievements of the past three years of IT infrastructure development. We understand that SAP ERP has streamlined the internal management of an enterprise, but maximizing its true value requires extending digital reach to every capillary of front-end sales and back-end manufacturing. Therefore, partnering with Zhexun & Shunwei, who possess deep expertise in Manufacturing Execution System (MES) and Customer Relationship Management (CRM), is a natural strategic choice. The four parties will jointly build an end-to-end digital closed loop from customer needs to production delivery, creating a responsive and value-co-creating new industrial ecosystem.

Three Arrows Launched Simultaneously: Forging End-to-End Digital Core Capabilities

As the core vehicle for this strategic cooperation, the joint launch of the three major projects in 2025 constitutes the "three driving forces" for enterprise digital transformation. They will be seamlessly integrated with the existing SAP ERP system to form a powerful digital synergy.

1. Digital CRM in 2025: Empowering the Front End, Envisioning the Future

Building upon the internal collaboration capabilities of the OA (Office Automation) system, the digital CRM project aims to create a unified customer operations platform for enterprises. It is not merely a sales management tool, but also the "nerve center" connecting the enterprise with the market. Through omnichannel customer data integration and AI analysis, we will accurately depict user profiles, predict market trends, and achieve a fundamental shift from "passive response" to "proactive service," and from "experience-based sales" to "data-driven," enabling a qualitative leap in frontline operational capabilities.

2. Anhui MES & Suzhou MES in 2025: Deepening Manufacturing, Building Transparent Factories

This is a crucial step in implementing SAP ERP's advanced planning systems on the manufacturing floor. The simultaneous launch of the MES project at our two major production bases in Anhui and Suzhou demonstrates our determination to achieve comprehensive digitalization and standardization of our manufacturing system. MES will act like "eagle eyes" in the workshop, capturing production progress, equipment status, process parameters, and quality data in real time, enabling full visualization and traceability of the production process. This will completely eliminate "black box operations," making our factories transparent, efficient, and lean, truly realizing the core upgrade of "Made in China 2025."

Ecological Integration: Creating Synergistic Value Where "1+1>2"

The profound significance of this collaboration lies in "ecosystem integration." Market demands captured by digital CRM will be seamlessly integrated into SAP ERP for resource planning and scheduling, and then transformed into precise production instructions through the MES systems in Anhui and Suzhou. Meanwhile, feedback from the manufacturing end regarding capacity, progress, and quality information will in turn support front-end delivery commitments and customer service. This "golden triangle" comprised of CRM (sales), ERP (management), and MES (manufacturing) will form a powerful closed loop of data and business flows, significantly improving the collaborative efficiency and market responsiveness of the entire supply chain, creating synergistic effects far exceeding the value of any single system.

Strategic Partnership: Building a Digital Ecosystem Alliance

In the presence of management teams and core members from both parties, representatives from ATO & Weihua and Zhexun & Shunwei solemnly signed a digital strategic cooperation agreement. This contract carries a weight and expectation far exceeding its physical form. It symbolizes deep collaboration across the upstream and downstream industry chains, representing a perfect integration of ATO & Weihua and Zhexun & Shunwei. The parties will integrate their respective strengths in R&D, production, supply chain, sales, and digital technology, breaking down information silos and building a new industrial value ecosystem driven by data, characterized by high efficiency, collaboration, and agile response. This cooperation aims to set a benchmark for digital transformation for enterprises and the entire industry through top-level design and joint innovation.

Unite our hearts and minds, and embark on a new journey.

At the launch meeting, the project team stated that they will uphold the valuable experience and fighting spirit gained from the successful implementation of smart conference rooms, OA, and SAP ERP projects to ensure the complete success of these three major campaigns. From initial enlightenment to in-depth development, from single points to the overall picture, our digital journey is clear in its path and firm in its steps. This is an inevitable path to the future of industry, and also a great expedition of win-win cooperation. Let us look forward to the powerful alliance between ATO & Weihua and Zhexun & Shunwei, which will surely add the most brilliant stroke to the digital blueprint and jointly create a new era of data-driven, intelligent collaboration!